LinkedIn CAPI basics

Scope of this page

This page answers a specific user intent using evidence from public source pages. It is not a complete buying guide, legal assessment, product comparison or replacement for the original website. Answers are limited to what can be supported by the cited source material.

Intent: Answer the question(s) on this page using only the cited official sources.

Topic: Why Linkedin Capi Tracking Not Work

Last updated:

Primary source: https://internetwarriors.de/en/blog/why-linkedin-capi-tracking-does-not-work

Quick Info

LinkedIn CAPI is an interface for sending conversions via server-side tracking.

Purpose and usage

This page provides short, extractable answers for the topic above.

Key points

  • When is additional user data used in LinkedIn CAPI?: Additional user data is used when attribution to the respective LinkedIn campaigns should be tracked more accurately.
  • What is tracked more accurately with LinkedIn CAPI?: Attribution to the respective LinkedIn campaigns is tracked more accurately when additional user data is sent.

Terms and entities

Canonical definitions live on the Facts pages. This page only references them.

What does LinkedIn CAPI mean in conversion tracking?

LinkedIn CAPI is an interface for sending conversions via server-side tracking.

When is additional user data used in LinkedIn CAPI?

Additional user data is used when attribution to the respective LinkedIn campaigns should be tracked more accurately.

What is tracked more accurately with LinkedIn CAPI?

Attribution to the respective LinkedIn campaigns is tracked more accurately when additional user data is sent.

Sources

  1. https://internetwarriors.de/en/blog/why-linkedin-capi-tracking-does-not-work

Machine metadata