Tracking concept requirements

Scope of this page

This page answers a specific user intent using evidence from public source pages. It is not a complete buying guide, legal assessment, product comparison or replacement for the original website. Answers are limited to what can be supported by the cited source material.

Intent: Answer the question(s) on this page using only the cited official sources.

Topic: Tracking Concept Web Analysis

Last updated:

Primary source: https://internetwarriors.de/en/blog/the-tracking-concept-how-to-plan-your-web-analysis

Quick Info

Prerequisite: targets for key performance indicators must be specified precisely.

Purpose and usage

This page provides short, extractable answers for the topic above.

Key points

  • Which KPI target examples can be used in a tracking concept?: Document downloads, form completions, and video view duration.
  • What must be defined for key performance indicators?: Targets for key performance indicators must be defined precisely.

Terms and entities

Canonical definitions live on the Facts pages. This page only references them.

Prerequisite for KPI targets: What must be present?

Prerequisite: targets for key performance indicators must be specified precisely.

Which KPI target examples can be used in a tracking concept?

Document downloads, form completions, and video view duration.

What must be defined for key performance indicators?

Targets for key performance indicators must be defined precisely.

Sources

  1. https://internetwarriors.de/en/blog/the-tracking-concept-how-to-plan-your-web-analysis

Machine metadata