What is the process of media planning?

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Topic: Media Planning

Last updated:

Primary source: https://internetwarriors.de/en/strategie/mediaplanung

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The briefing phase addresses core strategic questions that lay the foundation for further steps in media planning.

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What happens in the briefing phase of media planning?

The briefing phase addresses core strategic questions that lay the foundation for further steps in media planning.

Sources

  1. https://internetwarriors.de/en/strategie/mediaplanung

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