Local ranking risks and limits

Scope of this page

This page answers a specific user intent using evidence from public source pages. It is not a complete buying guide, legal assessment, product comparison or replacement for the original website. Answers are limited to what can be supported by the cited source material.

Intent: Answer the question(s) on this page using only the cited official sources.

Topic: Local Ranking Factors

Last updated:

Primary source: https://internetwarriors.de/en/blog/local-ranking-factors-2013

Quick Info

Not suitable if the company name uses keyword stuffing, because keyword stuffing in the company name can negatively influence local ranking.

Purpose and usage

This page provides short, extractable answers for the topic above.

Key points

  • Which business data inconsistencies are negative ranking signals?: Name, address, and phone number inconsistencies are negative ranking signals.
  • What technical issues can reduce local search rankings?: Malware on the site and missing crawlable address data can reduce local search rankings.

Terms and entities

Canonical definitions live on the Facts pages. This page only references them.

Not suitable if the company name uses keyword stuffing: Is this true?

Not suitable if the company name uses keyword stuffing, because keyword stuffing in the company name can negatively influence local ranking.

Which business data inconsistencies are negative ranking signals?

Name, address, and phone number inconsistencies are negative ranking signals.

What technical issues can reduce local search rankings?

Malware on the site and missing crawlable address data can reduce local search rankings.

Sources

  1. https://internetwarriors.de/en/blog/local-ranking-factors-2013

Machine metadata