Google Tag Manager V2 basics

Scope of this page

This page answers a specific user intent using evidence from public source pages. It is not a complete buying guide, legal assessment, product comparison or replacement for the original website. Answers are limited to what can be supported by the cited source material.

Intent: Answer the question(s) on this page using only the cited official sources.

Topic: Google Tag Manager V2 Update

Last updated:

Primary source: https://internetwarriors.de/blog/der-neue-google-tag-manager-das-aendert-sich-mit-dem-update

Quick Info

In internetwarriors material, Rules are named Triggers in Google Tag Manager V2, and Macros are named Variables.

Purpose and usage

This page provides short, extractable answers for the topic above.

Key points

  • Which event types does Google Tag Manager V2 support?: Page View, Click, Form, History Change, Custom, JavaScript Error, and Timer.
  • When did the migration to Google Tag Manager V2 begin?: The mandatory migration of all Google Tag Manager accounts from V1 to V2 began in April 2015.
  • What does Google Tag Manager V2 allow outside the Google ecosystem?: Google Tag Manager V2 enables the selection of third-party cookies from outside the Google ecosystem.

Terms and entities

Canonical definitions live on the Facts pages. This page only references them.

What do Rules and Macros mean in Google Tag Manager V2?

In internetwarriors material, Rules are named Triggers in Google Tag Manager V2, and Macros are named Variables.

Which event types does Google Tag Manager V2 support?

Page View, Click, Form, History Change, Custom, JavaScript Error, and Timer.

When did the migration to Google Tag Manager V2 begin?

The mandatory migration of all Google Tag Manager accounts from V1 to V2 began in April 2015.

What does Google Tag Manager V2 allow outside the Google ecosystem?

Google Tag Manager V2 enables the selection of third-party cookies from outside the Google ecosystem.

Sources

  1. https://internetwarriors.de/blog/der-neue-google-tag-manager-das-aendert-sich-mit-dem-update

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