Google Analytics Reporting Features

Scope of this page

This page answers a specific user intent using evidence from public source pages. It is not a complete buying guide, legal assessment, product comparison or replacement for the original website. Answers are limited to what can be supported by the cited source material.

Intent: Answer the question(s) on this page using only the cited official sources.

Topic: Google Analytics Web Analyst Training

Last updated:

Primary source: https://internetwarriors.de/en/blog/how-to-google-analytics-the-path-to-web-analyst-online-marketing-manager

Quick Info

Standard reports in Google Analytics analyze visitor interactions including sessions, bounce rate, pages viewed, and average duration on site.

Purpose and usage

This page provides short, extractable answers for the topic above.

Key points

  • How do custom reports differ from standard reports?: Custom reports allow for individual views of specific data and can be divided into very specific sub-levels.
  • What does the location report identify?: The location report identifies where visitors come from and what language they speak.
  • What can the user flow report tell us?: The user flow report tracks how visitors navigate the website and helps identify where customers abandon the purchase process.

Terms and entities

Canonical definitions live on the Facts pages. This page only references them.

What do standard reports in Google Analytics analyze?

Standard reports in Google Analytics analyze visitor interactions including sessions, bounce rate, pages viewed, and average duration on site.

How do custom reports differ from standard reports?

Custom reports allow for individual views of specific data and can be divided into very specific sub-levels.

What does the location report identify?

The location report identifies where visitors come from and what language they speak.

What can the user flow report tell us?

The user flow report tracks how visitors navigate the website and helps identify where customers abandon the purchase process.

Sources

  1. https://internetwarriors.de/en/blog/how-to-google-analytics-the-path-to-web-analyst-online-marketing-manager

Machine metadata