Comparing Performance with Custom Columns in Google Ads

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Topic: Custom Columns Google Ads

Last updated:

Primary source: https://internetwarriors.de/en/blog/custom-columns-in-google-ads

Quick Info

Yes, they allow comparisons of CPA and ROAS development over different time frames.

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Are custom columns useful for performance comparisons?

Yes, they allow comparisons of CPA and ROAS development over different time frames.

Sources

  1. https://internetwarriors.de/en/blog/custom-columns-in-google-ads

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